brand photography london carin thakrar
Lovely to meet you!

Hello, I'm Carin.

Photographer, designer, Swedish, Londoner, mother of three and a lot of other things. I’ve been a designer for nearly twenty years and a professional photographer for eight.

Helping people creating amazing photographs and brand designs is what I'm passionate about, and to see how it can boost their confidence and excitement for their brand.

I believe the images you show your audience should be a reflection of your brand - which in many cases is you!

I know being photographed can feel a bit scary.

Putting yourself out there, at the centre of attention can be hard. That's why I make it my mission to create a safe and comfortable space so you can forget about all your doubts or insecurities. By guiding and supporting you throughout the journey, I’ll do my very best to give you a fun and relaxed experience that will be a boost for your confidence and give you photographs you'll feel excited to share with your audience.

carin thakrar
carin thakrar
carin thakrar

Your brand design should tell your story too.

A good brand design should be unique to your brand, memorable and distinctive. It's what connects your brand values to the audience you want to reach, which will lead to a trust and loyalty, and in the long run, customers that keep coming back!

I have helped photographers, coaches, writers, yoga instructors and many other businesses to create a brand design that ticks all these boxes, and often we end up combining the design and photography for a complete brand visuals package.

carin thakrar phototography design

Types of businesses I've worked with:

  • Health coaches
  • Nutritionists
  • Graphic Designers
  • Photographers
  • Interior stylists
  • Accountants
  • Estate agents
  • Yoga teachers
  • Dancers
  • Business Strategists
  • Psychologists
  • Engineers
  • Charities
  • Architects
  • Structural engineers
  • Coaches
  • Instructors
  • Health practitioners 

...and many more!

It doesn't matter what you do; it's how we tell a story unique to you that's important.

Not sure what's right for your business?


I’ve always admired Carin’s art direction and natural storytelling, both working in the design industry we understand the importance of professional, well executed photos. I knew she’d help me feel relaxed and get the expert results I wanted.

I’d highly recommend this experience with Carin, I am totally in awe of her skills and ability to capture me in my environment, not looking like the goofball that I feel that I am. Thank you from the bottom of heart for making me look like the professional I am!


London personal branding photography session
50 Phenomenal Photographers award

I’m very proud to be part of The Brand Stylist’s list of 50 Phenomenal Photographers - a curated edit with 50 magnificent photographers with a broad range of styles from around the world.

“Honest, real and evocative work, it’s so good to see the realities of life being celebrated in all their forms.”