A few weeks ago, I had the pleasure of photographing Judy, a dynamic entrepreneur who splits her time between Belgium and London. Alongside running her company Social Hippo, Judy is a regular speaker at industry conferences and is currently working on her first book. With so many exciting projects in the pipeline, she was ready to refresh her personal brand with a set of confident, sophisticated visuals that reflect her professional journey.
Judy wanted images that felt vibrant and modern - city energy with a polished, editorial edge. The brief was: classy, a little corporate, but still warm and approachable. We also captured a series of video clips to support her upcoming speaking engagements and online content.
We started the session in a hired office space to get some clean, professional shots with a subtle business feel, then made our way through the city, soaking up that unmistakable London atmosphere. From there, we walked across Tower Bridge and explored the Southwark area, capturing a mix of architectural backdrops and softer city textures, including a few shots with The Shard in the distance.
The result: a strong, versatile collection of images that Judy can use across her website, book promo, speaking profiles, and social channels - plus video content to bring her brand to life in motion.
If you’re building your personal brand and need visuals that strike the right balance between professional, polished, and truly you, I’d love to hear from you!
